If I were Google CEO, I wouldn't stop trying to

2024. 8. 27. 22:43카테고리 없음

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If I were Google CEO, I wouldn't stop trying to invest constantly in Gemini and create as much performance as ChatGPT.

Chatbots still account for a small portion of the advertising market. Google's sales and net profit are not expected to pose a threat for several years.

OpenAI is a deficit company, and if the deficit continues to accumulate, it will eventually be eliminated from the AI arms race chicken game. How many years will it be able to sustain its huge investment? Google can continue to invest with the money it earns from search advertisements. Google's goal will not be to dominate the chatbot market, but to topple its competitors through the AI arms race.

If Google provides chatbots without advertisements in the chatbot market, its search advertisement market can be defended. Users will be uncomfortable if competitive chatbots make search advertisements that include advertisements in their answers in addition to subscription models. If Jeminai without advertisements is used for answers and Google dominates the chatbot market, the search advertisement market will eventually be protected.

Google should be the exclusive controller of the chatbot market at all costs. The chatbot market is similar to Google search. If there is a best chatbot, you don't have to use a worse chatbot. If there is a price advantage in the paid version, you can use a cheaper and less good chatbot. That's why Google has to make the cheapest and best chatbot. You have to put all the money you earn from search advertisements into it. It's not about making a deficit or not. It's okay to make a deficit. It's not about whether you survive or die, so it's not about investing in it.

After becoming the exclusive controller of the chatbot market, you can put advertisements on them then. There is a saying that since Maso, Apple, and other companies do not have search advertisements, they can research, develop, and install chatbots at will, and Google cannot do so because it is carnivalism. It is nonsense yet. Chatbots have zero advertising sales, so no matter how many chatbot users increase, there is no threat to advertising sales so far. That choice will be difficult because chatbots that advertise in a highly competitive situation like this are out. Google can also go all-in on chatbots with full power. No, you have to go all-in. That's the only way to live.

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