The frozen gimbap in the Korean mart is left over and processed, but I was curio
The frozen gimbap in the Korean mart is left over and processed, but I was curious why Trader Joe's gimbap is still out of stock, so I looked for other videos, and the famous New York chef in Sampro also gave a wrong answer, reaffirming that those who are experts who have been caught up in their shoulders can't be trusted. lol
In short, my conclusion was brand power. The viral product on TikTok was "Trader Joe's Frozen Gimbap," not "any Gimbap" eaten by Koreans. Just as we don't buy any sneakers because we see Nike ads, only Trader Joe's Gimbap was advertised as viral, so of course, only Trader Joe's Gimbap was sold well.
When I came to the United States, the brand loyalty to the mart was amazing, especially in the case of "Wegmans," which was born in Rochester, where I live, I was really surprised that the pride of Rochester was almost as strong as that of Korean Samsung. Brand loyalty is too strong to be called a mart
In addition, there are about 280 Trader Joe's, the symbol of hip marts, across the United States, with hip whites and Hispanics accounting for 75% of the total, and despite being a local mart, they have a hip brand identity. They don't even deliver. This is because they want to experience the "joy of good products that they accidentally find while traveling" through shopping at the store.
I thought that the US market is a market that can hit the jackpot if there is a strong and unique identity no matter how small a business is in a common industry. There are so many things to experiment with with my own way and color when I get a green card. Lol <Capitalist History and ESG Paradigm Evolution> Making lecture materials
Intro begins with a speech by Gordon Gecko (played by Michael Douglas) during the film <1987 Wall Street> (Video comments)
Gecko's speech contains a key message of shareholder capitalism. "The owner of a company is the shareholder, and the management must represent the interests of the shareholders." It also argues that "the driving force behind the strong industry and economy of the United States is realized through shareholder capitalism."
"As the majority shareholder of Telda Paper, I would like to thank Mr. Cromwell (individual major shareholder, chairman and CEO of the board). Ladies and gentlemen, we must not discuss illusions, but face them. The United States is no longer the best country. Trade and fiscal deficits show no signs of improvement.
In the capitalist era, it was shareholders who led the period when the United States exercised the strongest hegemony. Carnegie and Melon, who built the great industrial empire, knew about the dangers (the weakening of the United States today). Now, managers have almost no stake in the company. The combined stake of the managers here now is less than 3%. Mr. Cromwell only owns 1% of Teldage, but he earns a whopping $1 million a year.
Managers steal your money, eat expensive lunches, and go hunting and fishing on company planes. These executives are protected by pre-employment contracts that include large severance pay, low-cost stock purchase rights, and the right to receive remuneration and bonuses for a certain period of time in case the CEO of the acquired company resigns before the term due to the acquisition.
Telda Paper has 33 vice presidents who are over $200,000 a year. I looked for what 33 vice presidents do in two months, but I couldn't figure it out. Last year, Telda Paper lost $110 million. I guarantee you that half of that loss was spent on paper waste. It seems like a new law of evolution for the incompetent to survive. People who can't do things right should disappear. In my deal with Telda Paper, 2.5 million shareholders made $12 billion in profits. I'm not trying to ruin the company, I'm trying to revive it.
Greed is, as there is no better word, greed is good. Greed captures the essence of the right and forward spirit and makes the way clear. Greed for life, money, love, and knowledge enriches humanity. Greed will, I say, revive not only Telda Paper but another rogue enterprise called the United States."